Client required a logo for a newly formed tiling business. The company name had been decided and I was given simply the letters ''HTS'' on which to base the design. The logo image has been roughly based on the effect of freshly laid tiling adhesive, where the letters H and T have been highlighted using only colour. Consistency was kept through the company name by the use of the same Pantone as that on the logo, with the S being kept grey.
